Who’s Responsible for us?
I am currently getting a B.S. in Business with an Emphasis in Marketing at Portland State University. One of the greatest things about PSU is its adjunct professor program. I am taking a full load this term and all of my teachers have real jobs in the field they teach. What this means is throwing out lame studies in the back of the books and doing cases that happened to the professor yesterday at their work. This is quite a refreshing take on learning, you never hear anyone saying “I’ll never use this!!”.
On to the meat. I am taking an ethics class this term and we had a discussion on advertising last night. Now I didnt think that this topic would include blogging, but Professor Enders brought up in her own way that people are now using the internet in interesting ways to do advertising – particularly blogging. Now this was almost talked about in passing, but it made me look around and see that no one else in the class had any idea what this meant. Never have I been so excited to be learning the world of SEO/SEM.
My question is – is blogging ruled by caveat emptor or caveat venditor? In other words, should any link or information contained in a blog (personal or directly from the company) be taken with a grain of salt? Or, do we as bloggers(especially for purposes of business) need to be responsible in how we go about and what information we put into the world via our blogs?
Comments? Thanks
